One of the major arguments I hear is that ONLY Enagic's water ionizers are considered to be medical devices. And that is simply not true. After the first introduction of home water ionizers in the 1980s, the Japanese Ministry of Health and Welfare recognized that ionized alkaline water from water ionizers had proven health benefits and described water ionizers as medical devices. If a water ionizer is sold in Japan, it is recognized as such. If it is sold in Korea, the Korean government recognizes it as a medical device.
Yes, it's just another of many myths designed to create an aura of uniqueness and high value around the LeveLuk line of ionizers. Let me be clear, I think Enagic makes an excellent product - the ONLY one I would sell until recently. If the company had been in charge of communication from the beginning, probably none of these myths would be out there today. But they are, and naive new distributors still hear 'the story' today.
Another argument I hear is about the expected life span of the SD501 .... 15- 20 years. First of all, this time span is based on speculation since the SD501 hasn't been out that long. Given the experience of some distributors who use it to make 100 gallons or more per day, it's likely that it will last far beyond its warranty period, but that depends entirely on the care it receives and the type of source water it is ionizing. In Japan, the DX has shown a 15-20 year life span, but that's with Japan's soft water.
Another objection raised is about the power supply and how the new ionizer technology is inferior. A friend copied me on what she told another Enagic distributor:
"If I compared a turbo-charged V-8 with an electric car side by side, and I wanted to sell that turbo-charged V8 because it was what I knew, and what I was selling, I would call the electric car inferior technology ... where's that huge engine?
Bottom line in this economy is cost coupled with results. We are definitely getting results with this ionizer. So are all of my local team ... they are picking up water at the store instead of using their SD501s! We drank water from SD501 for 3 years so we can make a solid comparison. This water tastes cleaner, it produces a better ORP most of the time (can't say always because of the strangeness of our local water.)
You and other Enagic people are welcome to the customer base who can freely spend 4K ... we'll take all your NOs, knowing that they can spend 1/3 as much and get terrific health benefits from restructured, ionized alkaline water."
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The marketplace is diverse. There is room for many options. I personally believe in diversification and building a business that has a consumable aspect to create residual income. Enagic didn't offer that, the price point was an increasingly large barrier, and my goal is to offer something that more people could afford.
Finally, the ultimate red herring: Enagic ionizers produce 'stable' water ... the ORP does not decline as fast compared to other water ionizers (based on reports of comparison tests that may or may not be reliable.) First, let me tell you that it depends on the characteristics of the source water ... where I live, the ORP never held for any length of time. It also depends on the ins and outs of the accuracy of the ORP meter (I've owned them all, and none of them are accurate.)
But the real question is: Aren't we in the business to sell water ionizers? And why should someone buy one if they can pick up water from you and it has the same negative electrical charge tomorrow as it did when it came out of the ionizer? Yes, you want people to 'Try the Water' and feel something, but you also want to make it hurt enough to make them want to buy one for themselves. Hurt, as in being inconvenient to come get fresh water every single day. We NEVER give out more than 1 gallon per person ... they must come get it fresh daily.
Finally, no one has tested the stability of the ORP when the water is transported, exposed to light, heat, other factors. I venture to guess that not even Enagic's ionizer produces water that holds up under the conditions most people expose it to.
The marketplace is diverse. There is room for many options. I personally believe in diversification and building a business that has a consumable aspect to create residual income. Enagic didn't offer that, the price point was an increasingly large barrier, and my goal is to offer something that more people could afford.
So send me your NOs ... I'm happy to work with them!
